When a tragedy or scandal hits a corporation, the CEO usually hires a crisis management firm to take over public relations.
When the president of a beleaguered company looks like Boss Hog on crack, it’s imperative that he hire a professional as a spokesman.
Six miners have been trapped for almost two weeks in the cave-in at the Crandall Canyon mine in Utah, and now three rescue workers have been killed in another cave-in or “bump.”
The disaster at the Crandall Canyon mine calls for an expert in public relations to handle the press and the concerns of an anxious community.
But it’s Crandall Canyon mine’s colorful co-owner and operator Bob Murray, who has been facing the press every day.
“Bob Murray, has dominated news conferences, narrated video of rescue efforts for TV news and — despite safety concerns — personally led reporters and family members on a tour of his mine.”
Quote from the Associated Press
Bob Murray has been an unqualified disaster as a spokesman for his company, his misleading and self-serving comments don’t fool anyone.
He repeatedly insisted that the cave-in was caused by an earthquake, when all the seismic experts are convinced that the cave-in caused the earthquake.
About five of six days into the tragedy Murray informed the press that at his next press conference he would have “definitive” news. In my mind “definitive” news meant that he had information about the status of the miners. Murray had no such definitive information; I don’t even remember what trivial tidbits he passed on to the media.
Mining experts questioned Murray’s lame-brained decision to lead reporters on a tour of his mine.
Murray proclaimed that the rescue effort wasn’t endangering the lives of the rescue workers, and we all know the truthfulness of that statement.
You couldn’t keep Murray away from the cameras the first few days of the cave-in disaster, but now that three rescue workers have been killed, he is nowhere in sight. Come out of your hiding place you coward, and face the music!
A few generations ago a disgruntled mine worker would have mad sure that Murray had an “accident” of his own. But in these more enlightened times we take revenge via the judicial system. I hope Murray is sued by the families of the Crandall Canyon mine, and maybe he will finally do the right thing and step down from his leadership position.
Technorati Tags:  Public Relations |  Crandall Canyon Mine |  Utah |  Bob Murray |  Coal Mining Accidents
|
Popularity: 55% [?]
Sphere: Related ContentOther Posts
